IRIS Software Group wins four more awards for its ‘Time to Grow’ campaign

Following its recent win for ‘Best Marketing Campaign’ at the UK Agency Awards 2022, IRIS Software Group (IRIS) hits a hat trick and has won four additional awards at the Global Digital Excellence and European Agency Awards. 

In collaboration with The Think Tank, IRIS has been recognised for the success of its ‘Time to Grow’ campaign which is focused on giving businesses back time with its software. The categories IRIS is championing include:  

Global Digital Excellence Awards  

• Integrated Marketing Campaign of the Year – B2B 

European Agency Awards 

• Best Marketing Campaign 
• Best Integrated Campaign 
• Campaign Effectiveness Award 

As part of the project, IRIS developed ‘The IRIS Masters of Time’ who represent its five divisions: Ava for Accountancy, Hanna for Human Resources, Pedro for Payroll, Fleur for Finance and Eddie for Education. They have been on a mission to save businesses time and help them grow.

Each hero was given a back story and identity for use across social media and featured on a microsite. Further, the striking visual campaign was promoted in radio stations, national media, trains, buses and billboards across the country.   

Do you want to be more innovative, develop your expertise, have the time to network or create the perfect work-life balance? Look no further and meet the IRIS Masters of Time who have the software to give you the Time to Grow.