Why do IFAs recommend IRIS and NEST?

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By Eva Mrazikova

Global Head of Product Marketing

jmf financial services logo | Why do IFAs recommend IRIS and NEST?

Based in Southampton, JMF Financial Services has been offering financial advice to businesses and businesses owners, as well as individuals for over 30 years. The team offer a full range of services to help their clients achieve their financial goals.

As more and more businesses start preparing for automatic enrolment, Jane is seeing an increase in the number of clients enquiring about suitable pension providers to help meet their needs.

“As a general rule, we usually recommend NEST to our clients” Jane commented. “The flexibility and ease of use NEST offers fits into our ‘plug and play solution’ approach. NEST suits many of our clients’ profiles and is quick and easy to get set up online which is a great benefit. The sign up process with certain other pension providers can be quite tedious, and we want our clients to have access to the most streamlined solution possible.”

“We have recently recommended NEST to a couple of clients who already use IRIS payroll software, as the data output taken from payroll can be easily transferred into NEST. Certain other payroll providers are quoting up to 25 week turnarounds for creating custom reports and this simply does not fit into the timeframe of many of our clients.”

Find out more about the IRIS AE Suite, the complete automatic enrolment solution.

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Eva Mrazikova

Global Head of Product Marketing

Eva Mrazikova is Global Head of Product Marketing at IRIS, where she leads go-to-market strategy, competitive positioning and product marketing across IRIS’ Accountancy and HCM portfolios in the UK and US.

With more than 20 years’ experience spanning product marketing leadership, commercial strategy and technology transformation, Eva brings a rare blend of strategic vision and hands-on execution to complex, multi-product businesses.

A recognised product marketing leader and qualified accountant, she has spent her career at the forefront of digital transformation, helping organisations navigate the shift from legacy platforms to cloud-based, AI-enabled solutions while driving measurable commercial outcomes through market-led strategy.