Top tips for improving parent registration

Top 10 Tips 810 x 430 Blog Popup | Top tips for improving parent registration
By Toby Lester | 24th February 2020 | 3 min read

To truly feel all the benefits of top-notch parent engagement, first, you need to have all your parents registered – a task easier said than done, in some cases. 

If you’re struggling to get more than 90% of parents registered to ParentMail, we’re here to help. Here are a few tried and tested methods for increasing parent uptake!

Who is missing out? 

First things first; identify those parents who are yet to sign up. To do this, run the Parent Connection Status Report within Reports > General. Column J lists the statuses of your parents. Identify those with the status ‘not connected’; these are the parents who require your attention. 

Resend the registration link 

Parents receive a registration link by email or text upon joining your school. However, it’s likely that message is buried somewhere in their inbox by now. 

We recommend resending registration links every few weeks to those parents yet to sign up. To do this, go to Settings > General > Resend Email Verification. 

Include staff 

Ensure that all staff members are registered. This not only means they’ll be able to pay online but will also be well placed to lend a hand and answer parent questions and queries. 

Some schools have found success from providing the relevant classroom teachers with names of parents yet to register. Teachers may have the opportunity to speak to parents at drop off or collection time. 

Digital and social inclusivity 

Don’t worry if some parents don't have internet access or a smart phone; ParentMail can be accessed by desktop and the system facilitates paper copies of all communications, as well as cash and cheque payments.  

There are also a number of inclusive payment methods available through +Pay. PayPoint and PayCash are barcode systems for individuals who can’t pay online. +Pay also offers PayPal, a sure-fire win for parents – so ensure they know of all the benefits they can enjoy if they sign up! 

Face to face 

Identify any parents who may benefit from 1-2-1 support. Lots of schools have enjoyed sign-up success from walking parents through the registration process in person.  

Remember, once you’ve helped a parent to register once, you don’t need to do it again; invest a few minutes in showing them the platform now and save hours in the long run. 

You’ve got homework 

Lots of schools have experienced great success by setting ParentMail homework - and we have it all in hand! 

There is a dedicated section on our School Help Site for onboarding parents. There, you will find website banners, posters and graphics for your newsletters. This kind of activity emphasises the importance of signing up to ParentMail, as well as the benefits parents will enjoy as a result. 

Under pressure 

Make it evident to parents that non-registration isn’t an option; if they wish to be included in home/school communications, they need to sign up. 

Many parents may feel wary of a new system, particularly if they’re a fan of old-school pupil post. However, once parents realise how convenient and reliable ParentMail is, parents hit the ground running – they just need a push in the right direction! 

Remember to encourage parents to download the free mobile app from the Google Play or Apple App store; simply search ‘ParentMail’ and tap to download. The app can be used on mobile phones and tablets and is the most convenient way to stay on top of school communications. 

Almost there?

Our School Support team are on hand to help you solve any parent queries you might have. Do also familiarise yourself with our ‘Helping parents’ page on the school help site!

Alternatively, invite a member of the ParentMail team to visit your school for some on-site training. We tailor every session to suit your needs. So, whether you'd appreciate a hands-on approach to increasing your parent uptake or need to train up staff to support parents, we’ll make sure you get everything you need out of your time with us. Book today!